The power of Bad Science

Fantastic. The Monday after I was eulogising about Ben Goldacre's Bad Science column and suggesting it be on the front page of The Guardian, it is! Not the column itself, but a brilliant example of the power of rational thinking that it has engendered. An energetic fellow Bad Science enthusiast read Ben's piece on "Dr" Gillian McKeith on badscience.net and took her use of a bogus medical title to the Advertising Standards Authority, resulting in her voluntary removal of it from her advertising. A triumph.